On December 13, 2018, Renhao home furnishing, located on the 4th floor of Red Star Macalline, Jianshe Avenue, Dali Town, Nanhai District, Foshan City, was officially opened. Lanzhi joined forces with other brands in the store to open a new strategic cooperation
Lanzhi brand integration -- a new era of marketing
from scattered troops to seeking cooperation. Under the continuous downturn of the home retail market, home stores have also sought breakthroughs, from pure competition to cooperation and common survival: chain home stores absorb local building materials supermarkets, open small stores in large home stores, and cooperate with stores... All kinds of signs show that home stores are moving from hostility to deep cooperation, Open a new era of home integrated marketing
on December 13, 2018, Renhao home, located on the 4th floor of Red Star Macalline, Jianshe Avenue, Dali Town, Nanhai District, Foshan City, was officially opened. Lanzhi joined forces with other brands in the store to open a new strategic cooperation, share passenger flow together, achieve mutual benefit, increase popularity, and achieve sharing and win-win
integration between brands or categories
in the tide of Internet +, it is possible to keep up with the times only if you know how to make good use of the resources around you and maximize the advantages of resources
under the condition of excessive competition, the low-level price war of reducing product quality flooded the domestic profile market, while technological innovation and new technology application were ignored by many domestic enterprises. In the tide of Internet + intelligence, Lanzhi curtain has innovatively launched a series of new concepts, such as zero inventory, one tablet computer, one curtain store, intelligence +, four standards + six processes, which has taken a solid step for the era of great integration of various channels
in this integration thinking, it is a more mature integration and exploration,
stores actively integrate through various ways,
maximize resources,
at the same time, bring more benefits to consumers through advantageous resources